I use Social Metrics Plugin for WordPress for checking the performance of my post on social media! This is an integral part of my content marketing strategy.
Content marketing is not just for ‘how to write good content‘! It is about simplicity, readability, and how to get your message across.
Social media is an excellent place to do that. It is a place where your most target audience is and if you know well your audience (i.e. if you have developed a concise and accurate buyer persona) then, probably, you will get excellent results.
The only other components you need to become ab overnight success in social media are some good SEO tools (like the LongTailPro, the SERPStat, the SEO PowerSuite, the SEMRush, the Yoast SEO, etc.) for keyword stuffing and keyword searching, a good editorial calendar and … your expertise.
That’s why I have made this video! Here, I present a small preview, of how to use this WordPress plugin in order to see the course of my posts and what to do more to promote them further!
The point of the game is to provide value with your content to the audience your choose to serve and you cannot do that if you don’t know how your content performs.